As reported on:
« Curiously, one of the very best highlights of the entire conference also took place as the conference was drawing to a close, with M1nd-set owner & CEO Peter Mohn presenting вЂChinaвЂ™s Century in focus: an exclusive studyвЂ™ commissioned by APTRA. This looked at insights into Chinese traveler behavior, tastes, perceptions and preferences and while it was data heavy, it was also well presented.
This also saw the welcome return of Michael Barrett, APTRA™ Executive Officer to the role of Moderator, one that he has handled more than capable in the past. This session offered real insights into Chinese buying behavior that all retailers selling to this nationality can benefit from and TRBusiness will certainly be featuring this in a future issue of the magazine. »