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Beyond Borders

We are specialists in travel related marketing intelligence and consulting

More about us
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Anna TRCF 2021
Peter Shanghai
Anna TRCF 2022

The worldwide
leader

in travel market research

m1nd-set, founded in 2007, is the worldwide leading agency in travel research, based in Switzerland.

Our key sector of activity is travel retail, airline, and airport research & consulting.

m1nd-set has conducted over 1.000 qualitative and quantitative research studies around the world over the last decade, and has successfully provided marketing intelligence to numerous Fortune 500 companies.

m1nd-set’s special strength is to provide clients with tailor-made research, analysis, actionable results and recommendations.

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    With airside access to over 60 airports worldwide, m1nd-set can easily reach international air travelers to conduct face-to-face interviews.

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    m1nd-set owns a worldwide exclusive database, which currently consists of over 700.000 international travelers from 100+ nationalities, recruited at airport departure gates to conduct online interviews.

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    m1nd-set has conducted more than 2 Mio interviews over the last 15 years with travelers at airports, at border shops, in downtown Duty Free shops and on cruises / ferries around the globe.

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    Among other projects, m1nd-set runs the Airs@t survey (in partnership with IATA) which is recognized as the industry benchmark for air passenger satisfaction.

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Our 128 clients

Cloetta
Concha y Toro
DFNI
Davidoff
Delica
Delta
Diageo
Dufry
APTRA
ARI
Accenture
AeroMexico
Aeroflot
Air India
Air New Zealand
AirFrance
Airbus
Alitalia
Allianz
Altria
Amadeus
American Airlines
Americas
Amore Pacific
Ana
Asia
Asutil
Avianca
Avinor
BW Confidental
Bacardi
Boeing
Bose
British Airways
British American Tobacco
Brown-Forman
Bulgari
CDF
Campari Group
Cartier
Chanel
China Southern
Clarins
Cloetta
Concha y Toro
DFNI
Davidoff
Delica
Delta
Diageo
Dufry
APTRA
ARI
Accenture
AeroMexico
Aeroflot
Air India
Air New Zealand
AirFrance
Lacoste
Lindt
Loacker
Lufthansa
Luxottica
L’Oréal
MARS
MEADFA
Dyson
ETRC
Edrington
Emirates
Estée Lauder
Etihad Airways
Fashion Gallery
Ferrero
FinnAir
Fraport
Frontier
Gategroup
Gebr. Heinemann
Godiva
Gulf-Africa
HSBC
HUGO BOSS
Haribo
Heineken
Hermés
Hershey’s
IAADFS
IATA
Imperial Tobacco
Inflight Service
JCDecaux
JTI
Japan Airlines
KLM
Kellog’s
Kuwait Airways
LAN
LEGO
LS travel retail
LVMH
Lacoste
Lindt
Loacker
Lufthansa
Luxottica
L’Oréal
MARS
MEADFA
Dyson
ETRC
Edrington
Emirates
Estée Lauder
Etihad Airways
Fashion Gallery
Ferrero
United Airlines
Vacheron Constantin
Vienna Airport
Vietnam Airlines
Virgin Atlantic
Whyte & Mackay
William Grant & Sons
World Duty Free Group
Malaysia Airlines
Mondeléz
Moët Hennessy
Nestlé
Nivea
Oneworld
Orange
P&G
PUIG
Perfetti van Melle
Pernod Ricard
Philip Morris
Plexus
Qatar Airways
Ricola
Ritter Sport
Rémy Cointreau
SEVA Group
SK-II
Safilo
Samsung
Saudia
Shiseido
Singapore Airlines
South African Airways
Storck
Swiss
TAM
TFWA
TRBusiness
Thai
The Shilla
Treasury Wine Estates
Turkish Airlines
United Airlines
Vacheron Constantin
Vienna Airport
Vietnam Airlines
Virgin Atlantic
Whyte & Mackay
William Grant & Sons
World Duty Free Group
Malaysia Airlines
Mondeléz
Moët Hennessy
Nestlé
Nivea
Oneworld
Orange
P&G

Conferences

Conferences with m1nd-set presentations

Upcoming and Recent conferences:

DFNI Cruise Conference

Lisbon - June.2024

Travel Retail Consumer Forum

2024

ASUTIL Latin America Conference

Bogota - 2024

IAADFS Summit of the Americas

Palm Beach - 2024

TFWA Webinar

2023

Passenger Experience Conference

2023

Other conferences

Partners

IAADFS
NTRG
Asutil
CEETRA
ETRC
APTRA
TFWA
IATA
Blueprint
DFNI
DF Magazine
TRBusiness
IAADFS
NTRG
Asutil
CEETRA
ETRC
APTRA
TFWA
IATA
Blueprint
DFNI
DF Magazine
TRBusiness
IAADFS
NTRG
Asutil
CEETRA

m1nd-set in the media

  • April 2024

    m1nd-set latest study of ASPAC air traffic

    The study draws on data from m1nd-set’s bespoke traffic and shopper behavior analysis tool, Business 1ntelligence Service (B1S), in which air traffic and forecast data are provided by IATA. The research provides detailed updates on the recovery levels across each market within Asia Pacific, intra-regional traffic, as well as traffic between AsPac and other regions, the top travelling nationalities and the main foreign visitors to markets throughout the region.

  • May 2024

    m1nd-set’s contribution to Bacardi new collection

    According to July research from travel retail research consultancy m1nd-set, nine out of ten travellers are likely to purchase duty free exclusive spirits for themselves or as a gift, while more than 50% identified a ‘unique spirit’ such as a cask finish as the most important aspect of a travel retail exclusive spirit.

  • May 2024

    m1nd-set set new research into luxury TR shopping trends

    Recent m1nd-set research highlights young Asian Pacific males as key drivers in global travel retail’s luxury sector, significantly impacting shopping patterns and preferences across various luxury categories.

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© 2021 m1nd-set

All rights reserved.

Contact us

For any questions or comments, please contact us.

info@m1nd-set.com

 

Place de l’Ancien Port 4, 1800, Vevey, Switzerland

+41 21 925 50 25

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