
The worldwide
leader
in travel market research
m1nd-set, founded in 2007, is the worldwide leading agency in travel research, based in Switzerland.
Our key sector of activity is travel retail, airline, and airport research & consulting.
m1nd-set has conducted over 1.000 qualitative and quantitative research studies around the world over the last decade, and has successfully provided marketing intelligence to numerous Fortune 500 companies.
m1nd-set’s special strength is to provide clients with tailor-made research, analysis, actionable results and recommendations.
With airside access to over 60 airports worldwide, m1nd-set can easily reach international air travelers to conduct face-to-face interviews.
m1nd-set owns a worldwide exclusive database, which currently consists of over 700.000 international travelers from 100+ nationalities, recruited at airport departure gates to conduct online interviews.
m1nd-set has conducted more than 2 Mio interviews over the last 15 years with travelers at airports, at border shops, in downtown Duty Free shops and on cruises / ferries around the globe.
Among other projects, m1nd-set runs the Airs@t survey (in partnership with IATA) which is recognized as the industry benchmark for air passenger satisfaction.

Our 120 clients
Conferences
Conferences with m1nd-set presentations
Upcoming and Recent conferences:
ASUTIL Latin America Conference
Buenos Aires - 2023
DFNI Annual Cruise Conference
Palma de Mallorca - 2023
Nordic Travel Retail Group
Copenhagen - 2023
Travel Retail Consumer Forum
2023
ACI EUROPE
VIENNA - 2022
CEETRA FORUM
2022
Partners
m1nd-set in the media
January 2023
Asia Pacific to see highest gains according to 2023 m1nd-set traffic forecast
m1nd-set has released its air traffic forecast for 2023 which includes a 4-year forecast up until 2026. Both Asia and the Pacific will see the largest year on year percentage gains in air traffic in 2023.
January 2023
2022 m1nd-set traffic monitor reveals new leader board
m1nd-set has released its full-year 2022 B1S traffic monitor report, which is produced in partnership with IATA and their air traffic data partner ARC, comprising the world’s most comprehensive traffic and traffic forecast database (DDS), reveals the top travelling nationalities, the main transit hubs and leading airlines by passenger numbers.
December 2022
m1nd-set 2023 record sales in the Travel Retail and Duty Free channel.
m1nd-set’s 15th anniversary year was the most successful in our history regarding sales in the Travel Retail and Duty Free channel.
In this record breaking year we also sold over 40% more research projects than ever before, and an incredible 120 companies have trusted m1nd-set since I co-founded it in 2007.