EX.CEL

Travel retail research agency m1nd-set and business development consultancy blueprint are partnering to deepen the global travel retail industry’s understanding of the importance of Experiential Retail and showcasing how to execute it outstandingly.

The Experiential Retail insights and consultancy workshop aims to help industry stakeholders understand the impact of Experiential Retail on footfall, conversion rates, shopping basket and the total amount spent.

The EX.CEL workshop will highlight the benefits of experiential retail executions both within and beyond the travel retail channel, including examples of how extraordinary store environments, in-store experiences and services, even atmospheric elements, can drive repeat purchases and customer loyalty.

The EX.CEL workshop will draw on examples from within the channel, such as interactive play areas, wines and spirits tastings and educational experiences, national festivals and celebration activations.

PROGRAMME:

14.30  –  15:00  Networking tea & coffee

15.00  –  17.00  Workshop

17.00  –  17:30  Networking & drinks reception

ENTRIE FEE: EUR 299,-

REGISTER HERE:EX.CEL Experiential Retail Workshop, Cannes 2024 Tickets, Sun, Sep 29, 2024 at 2:30 PM | Eventbrite